胡润百富是怎么评的

胡润百富作为追踪记录中国企业家群体变化的权威机构，其评选方式备受关注。

胡润百富榜的评选主要基于多渠道的信息收集和严谨的评估方法。首先，他们会收集所有重要的中外媒体报道，从中获取有关企业家财富的相关信息。其次，股市公告也是重要的信息来源，包括国内和香港主板、创业板、新加坡、纳斯达克、纽约、多伦多、伦敦和悉尼证券市场等。此外，实地采访也是不可或缺的环节，团队会走遍全国各地，采访企业家、记者和当地政府机关并参加相关研讨会，通过十年建立起来的遍布全国的有效信息网络和巨大的数据库，他们联系了榜上大多数人以及其他许多最终没能上榜的人。

在评估企业家财富时，胡润百富使用市场价值来进行评估。他们会对候选人的所有公开信息进行反复交叉核对，以确保数据的准确性和可靠性。然而，研究院也不否认榜单可能会因某种原因而遗漏某些人的可能。

胡润百富榜之所以在中国持续具有较大影响力，有几个关键因素。其一，它最早进入这个领域并坚持了多年，从 1999 年开始，胡润就致力于整出中国富豪排行榜，不断积累经验和数据，使其逐渐变得更加专业和权威。其二，对于榜单的品牌独立性十分在意，极力避免榜单被商业化操作，将榜单品牌维护和商业活动区分得很分明，保证了榜单的公正性和客观性。其三，善于引导议程，提出有前瞻性的概念子榜单，不断创新和完善评选体系。

总之，胡润百富榜的评选是一个复杂而严谨的过程，通过多渠道的信息收集、科学的评估方法以及对品牌独立性的坚守，为人们呈现了中国企业家群体的财富状况和变化趋势。

How is Hurun Report Evaluated

Hurun Report, as an authoritative institution tracking and recording the changes of Chinese entrepreneur groups, its evaluation method attracts much attention.

The evaluation of the Hurun Rich List is mainly based on multi-channel information collection and rigorous assessment methods. Firstly, they collect all important Chinese and foreign media reports to obtain relevant information about the wealth of entrepreneurs. Secondly, stock market announcements are also an important source of information, including domestic and Hong Kong main board, GEM, Singapore, NASDAQ, New York, Toronto, London and Sydney stock markets, etc. In addition, on-site interviews are also an indispensable link. The team travels all over the country, interviews entrepreneurs, journalists and local government agencies and participates in relevant seminars. Through the effective information network and huge database established all over the country in ten years, they contact most of the people on the list and many others who did not make the list in the end.

When evaluating the wealth of entrepreneurs, Hurun Report uses market value for assessment. They will repeatedly cross-check all the public information of the candidates to ensure the accuracy and reliability of the data. However, the research institute also does not deny the possibility that the list may miss some people for some reasons.

There are several key factors for the continuous great influence of the Hurun Rich List in China. First of all, it was the first to enter this field and persisted for many years. Since 1999, Hurun has been committed to compiling the list of Chinese rich people, constantly accumulating experience and data, making it gradually more professional and authoritative. Secondly, it attaches great importance to the brand independence of the list and tries its best to avoid the commercial operation of the list. It distinguishes the brand maintenance of the list from the business activities very clearly, ensuring the fairness and objectivity of the list. Thirdly, it is good at guiding the agenda and proposing forward-looking sub-lists, constantly innovating and improving the evaluation system.

In conclusion, the evaluation of the Hurun Rich List is a complex and rigorous process. Through multi-channel information collection, scientific assessment methods and adherence to brand independence, it presents the wealth status and changing trends of Chinese entrepreneur groups.